Kumo Tea House

Chashitsu — the quiet of a tea room, brought to a matcha café in Amsterdam.

A self-initiated brand for an imagined matcha tea house. The idea is one calm bowl at a time: a single 雲 (cloud) seal that feels like sumi brushwork yet soft as whisked matcha foam, washi textures, Mincho type and a koicha green palette. The system runs from business and stamp cards to the cup, the noren curtain, the website and an Instagram launch set.

Visit Kumo Tea House ↗
Project
Concept project (self-initiated)
Setting
Amsterdam, Netherlands
Website
Visit Kumo Tea House ↗
What I did
  • Logo, color & type system
  • Business card & stamp card
  • Menu, cup & seal sticker
  • Noren curtain
  • Website design
  • Instagram launch set